BRANDING

Second Run Salvage is a curated vintage experience. The business is built on rarity, restraint, and intention.
Releasing one-of-one and small-batch pieces, each item is selected, restored, and recontextualized with purpose.

As the branding designer and creative collaborator, I developed the brand identity, visual language, and overall creative direction establishing a system rooted in vintage Americana, utilitarian design, and collectible culture. This included logo design, typography, textures, and a cohesive aesthetic built for both product and storytelling.

Not resale. Not trend-driven.
Preservation through taste.