The Detroit Zoo Gift Shop & Apparel

Developed dual-purpose apparel and gift shop items for The Detroit Zoo, creating pieces that functioned both operationally for staff and as branded merchandise. The project incorporated sourcing and designing items for The Detroit Zoo to match the aesthetic of their rebrand, integrated into gift shop items and apparel to create rebranded and authentic products. Designs balanced durability, wearability, and brand integrity while maintaining production feasibility and consistency with The Detroit Zoo’s visual standards. Work shown includes exploratory concept proposals developed for internal brand presentation. Not all concepts were selected or commercially released.